A solid vacation rental website is the hub of all your short-term rental marketing activity.
While social media campaigns, email sequences, and articles all have their own, distinct purpose – it’s your website that should drive the action in your vacation rental business. Not only is having a your own vacation rental website key for direct bookings, it’ll be a representation of your brand; and the bridge between you and your guests – inviting more of them to trust you.
Listing your rental properties on third-party bookings platforms like Airbnb and Vrbo (along with some nice property descriptions) is key to driving bookings and revenue for most property managers; however, those sites don’t help you promote your unique brand. When guests have a great experience, they are more likely to attribute it to the booking platform, not your great brand (which is where StayFi can come in to help with branding during the stay).
Your brand deserves to have its own spotlight, and a vacation rental website will help you do exactly this; as well as grow your business in an organic and super-efficient way.
The best part is, in this digital day-and-age, setting up a website is simple. There’s no need to learn coding, nor read fat books packed with acronyms that you don’t understand. Simply, read through this 7-Step Overview. If you’d like to read more information, Syncbnb’s Guide on How to Create a Vacation Rental Website is another great resource.
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