Another way to market your vacation rental is to get it listed on other types of vacation rental listing sites that are not OTAs like Airbnb and Vrbo.
For example, if you have a vacation rental property in Austin, Texas, the goal would be to get listed on pages that list Austin, Texas vacation rental properties – like this one. In addition, if you are a customer of StayFi, you can get your rental management brand listed in The StaySource.
To find these pages, simply type “vacation rental properties in –your city–” and reach out to the site asking them to include your listing. There may also be blogs and other content websites that discuss travel in your destination. For a free night, you may be able to get a great review and content for your business.
Not only will this increase exposure of your rental property to people actively seeking one out, but it will provide a good SEO boost to your website (if you have one).